Can we work with you only for marketplace management, or only ads?

Yes. If your setup is done we skip research and setup and take on only marketplace operations, or only overseas ad management. Which module we start with is settled in the first call.

Do you handle the warehouse setup in the target country?

We assess Amazon FBA and independent logistics providers based on product category and order volume, supporting provider selection, inventory transfer and integration planning.

For cross-border selling, having multi-currency, local payment methods, tax setup and marketplace integrations on one platform keeps operations simple. We’re a Shopify Partner agency, and on the e-export side we build the storefront only on Shopify.

How long until the first order?

The setup schedule depends on catalogue size, target country, account approvals and logistics. The first order depends on demand, pricing and marketing performance, so we do not promise a fixed date.

How does customs work for micro-exports?

We review products, shipments and destination requirements with shipping and customs specialists, helping coordinate the chosen shipping method and documentation with store operations.

Is the store set up for the target country’s rules?

We plan language, currency, payment and delivery settings for the target market, incorporating requirements supplied by tax and regulatory specialists into implementation.

Which channels do you use for overseas marketing?

Performance ads, SEO and social campaigns tailored to the target region. Sales are tracked on a live dashboard and budget scales toward the channels that work.

Market, store and marketing support for international e-commerce.

We support market research, Shopify and marketplace setup, logistics coordination and digital advertising, shaping the engagement around your products and current operation.

Request a proposal What we do

Example of how the service works; data is illustrative.

Roadmap

A closer look at international selling.

Choose a country to explore how an example plan changes. Market, pricing and delivery information is illustrative.

Target market

Target-market selection

Candidate markets are compared by demand, competition and operating costs.

Product–market score82 / 100

Demand: high
Logistics: good fit

Competitor and market research

Who sells there, at what price? Competitors, price band and the gap are reported.

Competitor price band€ 39–69

Competition: medium
Key factor: high return rate

Shopify storefront and marketplaces

The storefront is built in that market’s language and currency; the country’s marketplace accounts open beside it.

StorefrontShopify

Amazon.deOTTOKaufland

Language: Deutsch
Sample price: € 49,90

Warehouse and customs

Warehouse agreement and setup, the micro-export flow, shipping route and a local returns address.

FBA Leipzig or a 3PL warehouse
ETGB micro-export
VAT upfront via IOSS

Route: Istanbul → Leipzig → Berlin
Delivery: 4–6 days

Marketplace and ad management

Listings, price, stock and campaigns are managed daily; ads run on that country’s channels.

Amazon AdsGoogleMeta

Reporting: weekly + monthly
Returns: local address

Country details, price bands and figures are illustrative; every project is run with current regulation and a customs broker.

Service scope

Six areas of international sales support.

Market research, store setup, logistics coordination, marketplace operations and advertising. We can support the full process or a specific area.

Target-market selection
We match your product range to candidate countries. Demand size, competition, customs duty, VAT regime, shipping cost and delivery time all enter the same table, country by country. You end up with a ranked list — and the reason behind the first market.
- DE
- NL
- UK
- US
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- Matching table: Your range is compared with candidate countries on the same criteria.
- Customs and VAT: Customs duty and the VAT regime are summarised for each candidate.
- Demand and seasonality: Demand size and its swings through the year are read country by country.
- Shipping and delivery: Shipping cost and delivery time are compared across the candidates.
- First-market recommendation: A ranked country list is delivered with the reasoning for the first market.
Competitor and market research in the target country
We build the competitor list for the chosen country: which marketplace, which price band, which visual and copy language. Then we see where the gap sits — price, product or story. Listing copy, pricing and the campaign calendar follow that report.
- Amazon
- Etsy
- Google
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- Competitor list: Who sells similar products in the target country, and on which channels.
- Price band: The price range competitors sit in, and how they position, is mapped.
- Listing and creative review: The visual and copy language of competitor listings is reviewed.
- Search terms: The search terms used in that market and the demand trend are read.
- Gap report: The room to win — on price, product or story — is reported.
Shopify storefront and marketplace setup
We configure your Shopify store for the language and sales requirements of your target market. We assess currencies and payment methods against your business location and provider eligibility, and plan account setup, listings and stock integrations for Amazon and relevant marketplaces.
- Shopify
- Shopify Markets
- Amazon
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- Shopify Markets: A separate language, currency and price list for the target country lives in one store; the domain routes by country.
- Local payment and tax: The payment methods customers there expect are enabled; VAT, duties and shipping are calculated correctly at checkout.
- Accounts in the target country: Seller accounts, brand registry and tax details are set up on Amazon and that country’s marketplaces.
- Localised listings: Titles, descriptions and search terms are written in the phrases that market uses, not translated.
- Shared stock: Storefront and marketplaces draw on the same stock; product and stock data flow both ways through the integration.
Warehouse agreements, logistics and customs
We compare FBA, third-party logistics and direct shipping from Türkiye based on product category and order volume. We coordinate warehousing, initial shipments and returns with service providers and work with authorised specialists on customs procedures.
- FBA
- 3PL
- ETGB
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- FBA or 3PL: The warehouse model is chosen on product category and volume.
- Warehouse agreement and setup: We’re with you through selection, the agreement and setup.
- First shipment: The first shipment plan and restocking rhythm are set up together.
- Micro-export and customs: The declaration flow is set up with a contracted customs broker.
- Shipping route: Carrier agreements and a route plan are prepared.
- Local returns address: A local address in the target country is set up for returns.
Marketplace management
Listing quality, price competitiveness, stock continuity and the campaign calendar are worked daily. Competitor prices are tracked, buy-box and badges watched, weak listings rewritten. We also take over accounts someone else set up — even ones that have sat open for years.
- Amazon Seller Central
- ASIN
- EAN
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- Stock split across countries: Stock is divided between the target countries’ warehouses by demand; levels update on the marketplaces through the integration, reducing the risk of overselling.
- Price and Buy Box tracking: Competitor prices and the Buy Box share are tracked per country; pricing rules are updated for exchange rates and shipping cost.
- Tax and document coordination: Relevant tax and document requirements are confirmed with authorised specialists and store settings are configured accordingly.
- Local listing upkeep: Titles, descriptions and search terms are written in the market’s language; weak listings are rewritten.
- Local returns handling: Returns go to an address in the target country; return rates and reasons feed back into listings and product pages.
- Reporting per country: Which product earns revenue and margin in which country shows separately in the monthly report.
Overseas ad management
We plan Amazon Ads, Google and Meta campaigns by country. We localise copy and creative, assess conversion costs, revenue and operational capacity together, and adjust budgets based on test results.
- Amazon Ads
- Google Ads
- Meta
- Yandex Ads
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- Amazon Ads: Campaigns on Amazon are set up and optimised for the target country.
- Country-level campaigns: Google, Meta and Yandex ads are built separately for each country.
- Localised creative: Visuals and copy are adapted to the target market’s language.
- Testing and budget shifts: Channels are tested; budget moves to the country and channel that perform better.
- Dashboard and reports: Ads, budget use and results sit in your own dashboard, with weekly and monthly reports on top.

How we work together

Support at the stage you need it.

We tailor the scope from market research to store and advertising management, and can also support a specific part of your existing operation.

End-to-end e-export
Comprehensive support for entering a new market.
Layers covered: Target-market selection, Competitor and market research, Shopify storefront and marketplace setup, Warehouse, logistics and customs, Marketplace management, Overseas ad management
Research and setup
We build it; you run it.
Layers covered: Target-market selection, Competitor and market research, Shopify storefront and marketplace setup, Warehouse, logistics and customs
Marketplace management
Ongoing management of existing marketplace accounts.
Layers covered: Marketplace management
Ad management
Management and optimisation of international campaigns.
Layers covered: Overseas ad management

Let’s work out which model fits you.

Modules can be combined; which one we start with is settled in the first call.

Request a proposal

Some of the brands we’ve worked with

Challenges and our approach

Common business needs.

We review your current position, identify priorities and develop a plan for your needs.

The decision rests on a comparison, not on one opinion. The first market is picked from a ranked list with written reasoning, and the next candidates wait on the same list.

The first market comes with its reasoning
The next countries wait on the same list
The decision is made with your team

Official partnerships

Official partner support on the ad and storefront side.

Google, Meta and Yandex carry the international ad channels; Shopify carries the storefront. New tools and platform support reach us through the partner channel.

Google Premier Partner
Google Ads campaign management and measurement.
Meta Business Partner
Planning and managing Facebook and Instagram advertising.
Yandex Ads Partner
Yandex Direct campaigns and media planning for each market.
Shopify Partner
Shopify storefronts, theme development and app integrations.

Seamona’s English storefront, one of the sites we built.

The BBCo difference

Support for your international operations.

We consider market selection, pricing, delivery and advertising together. Once the store opens, sales and operational data guide updates to the plan. Responsibilities are agreed at the start.

FAQs